Are Your Company Goals Set for Success?

Company Goals

Are Your Company Goals Set for Success? Company Goals – February 2025 / by Albert Assad Are Your Company Goals Set for Success? After two decades of working with hundreds of growth-focused businesses in the Atlanta metro area and across North America, I’ve seen firsthand how proper company goals setting separates thriving companies from those […]

Company Values: The Key to Success

Strong company values shape culture. Build a solid foundation for growth, teamwork, and excellence in your business.

Company Values: The Key to Success Company Values // 25 Oct 2016 //  Albert Assad   When Steve Jobs returned to Apple in 1997 it was close to bankruptcy.  He told the employees that Apple would have to return to its core values.  “What we’re about isn’t making boxes for people to get their jobs […]

Vision Statement for Business Success

Vision Statement for Business Success

Vision Statement for Business Success Vision Statement // 27 Sep 2016 // Albert Assad   Importance of Articulating and Assimilating your Mission Imagine you woke up this morning and out of the blue you said, “Honey, kids, we are taking a long vacation!  Jump into the car ‘cause we are going to the airport!”  Then […]

Working with Intentionality: Achieve Goals with Purpose

Intentionality vs Opportunistic

Intentionality vs Opportunistic: Making Smarter Business Decisions Intentionality vs Opportunistic // 31 May 2016 //  Albert Assad   In all the years that I’ve been working with businesses from very large to very small I’ve noticed that in many cases (more than one would feel comfortable admitting), even with very successful ones, they have a […]

Creating a Mission Statement for Business Success

Learn how to craft a compelling mission statement that defines your business purpose, inspires your team, and attracts the right audience.

Creating a Mission Statement for Business Success Mission Statement // 30 Aug 2016 // Albert Assad   “What makes my heart sing?” Believe it or not this is the question that made all the difference for Steve Jobs. This question is a lot different than the one we usually ask, “What do I do?” and […]